How can people do such things to gain popularity! Mahira Sharma was recently seen as a contestant in Salman Khan hosted reality show Bigg Boss 13. Mahira informed her followers on social media that she has won the ‘Most Fashionable Contestant of Bigg Boss 13’ award.
The team of the DPIFF (Dadasaheb Phalke International Film Festival Awards), is really angry with this ‘stunt’ of hers and they posted an official statement on their social accounts too. You can check out the same below.
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DPIFF OFFICIAL STATEMENT Our offical statement on @officialmahirasharma for forging the prestigious certificate of Dadasaheb Phalke International Film Festival Awards 2020 ` #mahirasharma #biggboss #biggboss13 #dpiff #dpiff2020 #viralbhayani #manavmanglani @amar_ujala @abpnewstv @pinkvilla @rvcjinsta @spotboye_in @laughingcolours @dailyhuntapp @dainikbhaskar_
Actually what happened was that Mahira shared a photograph of the award on her Instagram story where she also wrote that she has won that award. But the organizers of the award aren’t amused by this false info and released an open statement regarding this forgery.
“One of the Bigg Boss 13 contestants, Ms Mahira Sharma, who was an attendee of this event, posted an Instagram story on 20th February 2020 at around 11:30 pm showcasing that she has received a certificate of appreciation at the DPIFF award ceremony for being ‘The Most Fashionable Contestant Of Bigg Boss 13’. From then on, this story has been copied and reposted by the fan pages on Instagram along with multiple media houses who have posted this as news on their websites.”
The statement further read, “This immoral and distasteful attempt by Mahira Sharma to gain publicity and personal benefits by counterfeiting a very reputed award and showcasing her name on to a falsified category has created irreversible damage to the brand’s image and reputation.”
The team of DPIFF has sent a notice to her asking her to take down all such stories at the earliest otherwise they will take legal action against her. They also informed media houses like ABP News, DailyHunt, Dainik Bhaskar, and others about this.
Why do people indulge in such activities? Don’t they fear that false PR stunts always backfire?